I came across a blog by Rich Page who wrote a book about why he believes “it’s morphing and changing by the week” to a point that it will be harder for SEO specialists to effectively optimize websites in the near future.  Click here to read the blog.  Meanwhile, I invited a SEO specialist, Kara Galvin of Fruition, a professional SEO firm out of Denver, to offer some insight.  Kara Galvin responded with the following:

“The bottom line? Make your website as relevant as possible, deliver the best possible experience to each visitor and get involved with Twitter and Facebook TODAY. Remember that SEO is just one tool in your online marketing toolbox. Combine it with Social Media, Paid Search, Conversion Optimization, Analytics, Web Design & Development, Viral Video and Mobile Search Optimization.”

Weigh in with your opinion.